FTF is a hip and trendy full-fashion shopping experience focused exclusively on women’s sizes 12-26. In our stores you will find the latest, trendy fashions at the very best prices. New fashion arrives every day and personal service is provided by FTF Fashion Stylists. FTF was founded several years ago by the great-grandsons of Lena H. Bryant, the revolutionary business woman and visionary dressmaker who created the first full-fashion design in the late 1800s.

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Stripe Hype

Featuring fine lines and bold colors on sleek dusters, sweaters and curve hugging bodycons. Shop in store today!

Introducing the Zoe Windbreaker

Up your athleisure game with a statement-making metallic windbreaker, graphic tees and off-duty jumpsuits. Stop by and shop athleisure in store today!

The Heartbreak Kid

Flirty prints, pretty pinks and sexy silhouettes that will break hearts this Valentine's Day. Stop by and shop in store today!

The Long Weekend Sale

Hurry in and save big! Shop in store and enjoy 60% off on select full-price items. Prices and promotions are subject to change. Valid in participatin...

  (516) 631-1980

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